What is the relationship between a firms customers and its


Question: 1. What is a business-level strategy?

2. What is the relationship between a firm's customers and its business-level strategy in terms of who, what, and how? Why is this relationship important?

3. What are the differences among the cost leadership, differentiation, focused cost leadership, focused differentiation, and integrated cost leadership/differentiation business-level strategies?

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Business Management: What is the relationship between a firms customers and its
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