What is the potential impact of business as usual with gen


1. What are the latest trends in marketing (short background, current situation, best practices and the future)? Why is marketing so important for your career?

2. What types of significant changes or discoveries could substantially impact Gen X and Gen Y ?

3. What is the potential impact of “business as usual”? with Gen X and Gen Y.

4. Apply key components of design thinking process to a chosen innovation.

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