CASE STUDY ASSIGNMENT
You are required to identify one key player in event and meeting industry and answer the following questions (Case study responses are required to be a minimum of three pages):
• Introduce the organization/corporation you have selected.
• What is the mission of this organization/corporation?
• Identify the type of the organization/corporation in the event industry. (organizer? service contractor? DMC? DMO?)
• Does this type of key player have greatimpact on event industry? Why?
• What are the services provided by this organization/corporation? Please give some examples.
• What are the future trends of this this organization/corporation?
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.