What is the function of copy in an advertising message-, Business Management

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What is the function of copy in an advertising message-

1. What is the function of copy in an advertising message?

2. Discuss several ways to posttest the effectiveness of advertising.

3. What role does an advertising agency play in developing an advertising campaign?

4. What is public relations? Who can an organization reach through public relations?

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Business Management: What is the function of copy in an advertising message-

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Business Management: What is the function of copy in an advertising message-

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