What is the critical thinking issue raised by the case


What is the critical thinking issue raised by the case?

Summarize the different types of marketing communications that red bull uses, are these traditional or non traditional?

What communication goal does each of red bull marketing communication tools accomplish? are you familiar with any additional brand touch points that arent mentionned in the case?

What is the risk of sponsoring a special event such as felix Baumgartners historic skydive red bull and other energy drinks have generated negative piblicity regarding possible health hazzards. discuss

What makes red bull, in professor kumars words an anti brand brand?

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Operation Management: What is the critical thinking issue raised by the case
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