1. What is the basic business model of Macy's? How would you define the business model of a department store compared to a discount retailer?
2. Why is Macy's now turning to the off-price business model? How does this business model work?
3. How many of you have been to a T.J.Maxx store recently? What are the pros and cons compared to a Macy's? Should Macy's generally try to become more like T.J.Maxx, or should Macy's venture into off-price retailing be limited in scope?
4. Is Macy's pursuing a me-too strategy? Either way, do you think it is a good idea for Macy's?