what is product line pricingproduct line


What is Product Line Pricing?

Product Line Pricing:

Strategic Marketing has led firms to take on segmentation and diversification strategies that have results within the multiplication of the number of products sold through similar firm or under identical brand. Usually a firm has several product lines and within each product line there are frequently several products which are functional substitutes for each other and some which are functionally complementary.

Request for Solution File

Ask an Expert for Answer!!
Marketing Management: what is product line pricingproduct line
Reference No:- TGS0329997

Expected delivery within 24 Hours