What is meant by the term global firm, Marketing Management

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What is meant by the term global firm

Assignment:

Q1. Explain what is meant by the term global firm and list the major decisions involved in international marketing.

Q2. Discuss the four types of country industrial structures and the opportunities each offers to international marketers.

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: What is meant by the term global firm

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Marketing Management: What is meant by the term global firm

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