What is meant by product literacy


  1. In this week reading you learned of efforts by New York's mayor, Michael Bloomberg, to ban the sale or service of soda larger than 16 oz. His objective was to address obesity. What role should the government play in dictating to consumers what food they may eat or how much food they should eat? Does government have an obligation to protect people from themselves and curtail behaviors that affect their health? What other examples have you seen where the government has passed a law affecting what consumers may buy or consume?
  2. What is meant by product literacy? What are some of the factors that influence consumer behavior and consumer product choices? What does author Pappalardo mean when she states that "[t]here is often a difference between consumer information and consumer comprehension"?

You may combine your answers to both questions into one Word document. Your answer should be in the form of a short essay. Two or three sentences will not be sufficient. If you cite to any resources, including the text or articles from this week, you must use correct APA formatting. All submissions should include a cover page, body of text, and a references page. An abstract or table of contents is not required.

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Business Law and Ethics: What is meant by product literacy
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