What is meant by b-to-b and b-to-c


Discussion Post

Write a 175 to 265 words response to the following questions:

1. How is the landscape of health care changing today? As a manager, how can you address change?

2. Identify health care cost for consumers.

3. Read information in Marketing Challenges Facing Consumer Resources. What is meant by B2B and B2C? What is the similarity and difference of each?

The response should include a reference list. Using one-inch margins, Times New Roman 12 pnt font, double-space and APA style of writing and citations.

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