What is incremental revenue associated with price reduction


Problem

Consider the production cost information for Mama Italiano Sauce given below:

Mama Italiano Sauce
Production Cost Budget
April 2008

Production - Jars of sauce

20,000

Ingredient cost (variable)

$16,000

Labor cost (variable)

9,000

Rent (fixed)

4,000

Depreciation (fixed)

6,000

Other (fixed)

1,000

Total

$36,000

The company is currently producing and selling 250,000 jars of sauce annually. The jars of sauce sell for $4 per jar. The company is considering lowering the price to $3.75 per jar. Suppose this action will increase sales to 307,500 jars of sauce. What is the incremental revenue associated with the price reduction of sauce?

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Financial Accounting: What is incremental revenue associated with price reduction
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