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What is buzz marketing what is guerrilla marketing how does

1. What is buzz marketing?

2. What is guerrilla marketing? How does it differ from traditional marketing?

3. What is geocoding?

4. Define lifetime value. How is it determined?

5. What are the major types of trade allowances?

6. What is green marketing? How do different companies promote environmentally-friendly activities?

7. What type of ethical issues have been raised regarding medical marketing and advertising?

8. What is a warmth monitor? What does it measure?

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Marketing Management: What is buzz marketing what is guerrilla marketing how does

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