What inspired the project and what is it about


Problem: Public and Media Relations in Sport

The Project Brief shall have the following Table of Contents:

• Idea overview- What inspired the project and what is it about.

• Format- How would it be created? (Podcast, Shows, Series, Movie or Documentary)

• Home- What platform would host the show.

• Target- To whom is this project aimed to.

• Hook and Highlights- What makes it different from similar/competitor projects?

• Participants- Who will be part of the project? (Hosts, protagonists, guests).

• Production- Define the Production needs (studio, outdoors, locations, etc).

• PR- How would you promote it (tactics and channels).

The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.

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