What has been learned about marketing management


Homework

Task A

The purpose of the project is to give you an opportunity to apply what has been learned about marketing management (through course lectures, readings, research, and discussions) and expand research skills to create and develop a marketing plan. The plan can be a new product for an existing company or a new product for a new company. Paper should be about 15 to 20 pages with at least 10 supporting references

Task B

Provide a ppt presentation(about 15 slides) based on the above Task 1 marketing plan

Format your homework according to the following formatting requirements:

i) The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.

ii) The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.

iii) Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.

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