What forms is geotargeting likely to take in the metaverse


Assignment Task: Watch the video below:

YouTube Video: The Metaverse and How We'll Build It Together -- Connect 2021

Facebook (Meta) has been criticized for crossing boundaries pertaining to the acquisition of personal information. Consider Zuckerberg's video message. Reconcile Zuckerberg's metaverse vision with concerns surrounding privacy and the internet outlined in the article below:

Article: What are the Laws about Privacy and the Internet?

Draw on your own ethics, experiences, and text from class. Contemplate and consider the following questions. Minimum of two hundred words per question. Establish that you have a general understanding of the material.

What rights should people have regarding their personal data in the metaverse? How would you recommend personal data be treated in the metaverse and the internet 3.0 if the decision was up to you?

If someone says terrible things or very intimate things about someone else in the Metaverse, can it be removed or can that person be disciplined? How will ethical policing be monitored and enforced in the metaverse? Will the GDPR continue to govern, or will a new governing body need to be created?

What forms is geotargeting likely to take in the Metaverse? How will marketers use technology to geotarget market segments in a digital world? What are some possible long term impacts geotargeting could have on people in a digital world?

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Marketing Management: What forms is geotargeting likely to take in the metaverse
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