Problem: Cornetto announces to launch of a new dessert experience for Malaysians through its innovative Cornetto Love Rose ice cream. The Cornetto Love Rose marries the brand's signature crunchy cone with a unique rose shape ice cream that is creamy and bound to be a feast for the tastebuds!
The Management has appointed your team to conduct research on the newly launched Cornetto Love Rose ice cream. Taking this as an opportunity to further improve the quality of Crocs, the management insists that the research should be comprehensive and incorporate all views of the respondents.
Analyse any FIVE (5) factors that need to be taken into consideration when choosing the survey method to be used for the above research scenario.