What examples of unethical marketing have you seen in relation to healthcare?
- Should there be tighter controls of what can and can't be said?
- With this in mind, do you feel regulating agencies (such as the FDA) are too slow to react to unethical marketing practices in healthcare?
Finally
- What trends do you see in healthcare marketing into the future?
- Is there any specific marketing tool that you believe will be a "game-changer" in the future of healthcare marketing?