Problem 1: Watch the Cadillac ELR Coupe 2014. What exactly makes this commercial ethnocentric? Explain in your own words.
Problem 2: Have you ever experienced or witnessed ethnocentrism? Please explain what happened and why this was ethnocentric. If you cannot think of one from your own experience, find an example of ethnocentrism in the news, social media, pop culture and explain why it is ethnocentric. Your example must be original and not one previously discussed in class content.
Problem 3: Reflect upon your generalized ethnocentrism score from the GENE test, and answer the following questions:
a. What have you learned about your own ethnocentric behaviour? Explain in at least 3 full sentences.
b. How will you use this information and the perspective you have gained to avoid ethnocentric behaviour in your personal life, work, and family/friend relationships? Give an example for each area and explain your answer.
- Life:
- Work:
- Relationships: