Discussion Post: Marketing Strategy & Consumer Behavior
• Do you believe Americans' concern for the environment is a stronger value than their materialism? What ethical issues do you see relating to green marketing? Provide with some real-life examples.
• Provide your explanations and definitions in detail and be precise. Comment on your findings. Provide references for content when necessary. Provide your work in detail and explain in your own words. Support your statements with peer-reviewed in-text citations and references.
The response should include a reference list. Using one-inch margins, Times New Roman 12 pnt font, double-space and APA style of writing and citations.