Marketing Discussion
Question One
• Tell us your favorite brand. Give a full description of this brand and why it is your favorite.
Question Two
• Describe your favorite brand's promise. Remember that a brand promise not the same as slogan or tagline. What elements of the brand convey this message to you.
Question Three
• Name and describe three brand touchpoints. Explain why these are important to support the brand.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.