What dresden do to craft and finalize value proposition


Discussion Post: E-Commerce Essentials

• What would Dresden do to craft and finalize the value proposition and product offering for Online Advertisers Social?

• Could a proprietary metric be built to measure campaign and community management value?

• How should metrics be reported to clients, as perfectly objective measures or as a probabilistic model?

• How would the message be delivered to a client who wanted to know exactly how their money would make?

The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.

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