Question: Blue Ocean opportunities with Autonomous Vehicles. Given Chris Urmson's TedTalk what do you think:
1. What does the emergence of autonomous vehicles mean to you? What value about car travel would you increase, decrease, eliminate?
2. Think of at least 3 Blue Ocean innovations that we are going to need to make this work: these can be internal/organizational efficiency innovations or new products/services.
3. Do you think the biggest barriers will be technical or social in nature?