What does the audience currently think about the brand or


Write a report of 250 to 300 words not more. of Valentine's day in Vancouver. Imagine this as an assignment for a guide book or a feature in a travel magazine.

Answer the following questions

Who is the target audience?

What does the audience currently think about the brand or group?

Which facts, evidence or thoughts will assist in this change of thinking?

What is the key emotion that will build a relationship with the core audience?

What is the single most important takeaway?

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