What does always be selling a-b-c always be closing mean to


Assignment: Fundraising & Marketing

Need a 200 words minimum response ASAP

What does "Always Be Selling" (A-B-C Always be closing) mean to you (Hingley, 2015)?

As an Entrepreneur or Intrepreneur, you need to sell your ideas, plans, or product. When you are starting out you need to sell your idea to your team and investors. After you launch you need to sell your product and motivate your team to follow your lead and improve.

Preparing last week's pitch presentations should not have been easy. It should have been challenging. It should have challenged you to flesh out your vision and your plan by identifying your environment, your specific product or service, your market & competitors, the risks and their mitigations, and the money you will need along with when you will needed it.

Given the fundraising models presented in the text (Bygrave & Zacharakis, 2014), what funding options would work best for your business?

References:

Hingley, J. (2015). Always Be Selling: The Number One Priority for Every Entrepreneur. Retrieved from https://www.business.com/sales/always-be-selling-the-number-one-priority-for-every-entrepreneur/

Bygrave, W. D., & Zacharakis, A. (2014). Entrepreneurship (3rd ed.). New Jersey, NJ: John Wiley & Sons, Inc.

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