1. What similarities are there between the military model and the business model that enable us to utilize military tactics and techniques in the business world? What are differences? How do you find balance?
2. If outright price competition should be avoided, what other methods can a business use to battle an opponent for market share? Give examples.
3. Germany introduced the concept of "schwerpunkt" through war to devastating effect. Can this concept also be applied to business? If so, how? Can you provide examples?
4. Is the concept of "foreknowledge" different from "trend analysis?" How?
5. You are a business executive and you are planning to come out with a new product whose capabilities will surprise your competitors. You are asked by the press about the rumored capabilities of this new product. What should you do?
6. You have just become CEO of a company that makes scented candles, you are meeting with the head of your R&D department for the first time. What are three key questions you should ask? Explain why.
7. The Wright brothers were not the only team attempting to create a flying machine in the early days of the 20th Century, another team was better funded and better equipped, yet failed. Please explain why you think the one team succeeded and the other failed.
8. You have read a lot about applying military theory to business. What's the other side of the issue? List three reasons why applying military theory to business could be a bad idea and provide examples.
9. What do you think are the two most important elements of executing strategic change? Why? Provide examples for each element.
10. Please provide three insights regarding what is working well for you in this course. For example, is the format helpful to your learning? What are key concepts that you have learned that are most important to you? If you could change two things about the course, what would they be?