What do consumers give up when they download apps to help, Marketing Management

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What do consumers give up when they download apps to help

Question: What do consumers give up when they download apps to "help" them with their purchase decisions? Are these apps invading privacy? Are there any dangers of using software such as those mentioned in the NPR story? What are you perceptions of apps like this? atleast 500 words.

NPR story: 'Aisles Have Eyes' Warns That Brick-And-Mortar Stores Are Watching You by Joseph Turow

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Marketing Management: What do consumers give up when they download apps to help

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