Describe a question/topic about communication that you are interested in exploring through the method of content analysis, based on the textbook's and class discussions about the method. Next, describe the source of data that you will use to do this analysis. This can be from TV shows, music videos, movies, internet discussion forums, Twitter feeds, etc. Describe what your research questions will be and what your proposed coding procedure for the analysis will be. Finally, explain what you think you will find from engaging in this analysis. (1-2 pages total).
Topic/Question: What do beer companies communicate through their video commercials? A content analysis of Budweiser, Miller, and Coors brewing companies video advertisements from 2010 to 2012.