Discussion Post
Why is knowing (or estimating) the product demand so crucial for a firm? What are the differences between estimating and forecasting demand?
In your response, include an example of a business that has suffered from poorly forecasting the demand of its products. Evaluate how or why the business made such a mistake.
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.