Problem
Watch the YouTube video "The negotiations between Disney and Lucasfilm - A negotiation case study" on the Negotiation of Disney and Lucas Films and prepare a Power Point Presentation on the key points of the negotiation. Be sure to include:
a) Interests of George Lucas
b) Interests of Disney
c) What did Bob Iger do to build trust with George Lucas?
d) What was the final agreement that both parties agreed upon?
e) Was it a win-win scenario?
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.