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What determining factors would be most important to consider

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If a company has $1 million to spend on a new strategy and is considering market development versus product development, what determining factors would be most important to consider? Explain your reasoning.

The response must include a reference list. Using one-inch margins, double-space, Times New Roman 12 pnt font and APA style of writing and citations.

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Business Management: What determining factors would be most important to consider

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