Discussion Post: Big Data Analytics
Review the following article: "A Guide to Reverse Logistics: How It Works, Types and Strategies" by Abby Jenkins.
A Guide to Reverse Logistics
Using information from this article, select and research a major online sales organization, such as Amazon or Wal-Mart, and how they handle product returns.
Write 500 words addressing what data the organization collects about the products being returned and what they do to handle those products. Describe how the data is then provided to the product manufacturers to aid in product improvement to avoid returns.
The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.