What could be some of the implications for marketers when, Operation Management

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What could be some of the implications for marketers when

Scientists have proven that every decision contains some emotional component even if we do not recognize it. This is because people are not able to make even the simplest choices if the part of the brain that controls emotions has been damaged. Knowing this, what could be some of the implications for marketers when they develop marketing communications to influence buyer behavior?

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