Assignment
Marketing is essential to the healthcare industry for branding and growing health systems. In this assignment, you will compare and contrast marketing data and information for a dental healthcare facility in Jeddah. Review the following article.
Ahmad, A. E. M. K. (2016). Factors influencing consumer choice of private dental care provider in Saudi Arabia. Journal of Management Research, 8(4), 68-81.
Write a 5-6-page paper using the readings, research, and your knowledge of consumerism influencing marketing.
Your paper should analyze the following substantive requirements:
· Description of what consumers are looking for in a dental facility in Jeddah.
· Evaluate the data presented and any information that would be valuable that is not present in the study.
· Assess how consumerism plays (or should play) a role in the marketing strategy of dental facilities in Jeddah.
· Provide two recommendations on how to market the dental facility in Jeddah.
· Recommend how to monitor the data to ensure your marketing approach is working.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.