Assignment task: You are the CEO of a company. Please do not write about other companies like Tim Hortons, Starbucks, etc.
Do not forget to use a proper cover page in word file containing your details and course etc.
1. Prior to beginning this exercise, conduct some basic research on what constitutes a blog (short for web log), and how blogs differ from other types of more formal writing styles. (Read blogs to get idea, use images/visuals to support them. Provide references to written facts and images. Do ensure you have proper APA referencing list at the end word file).
2. Complete all four required postings in the blog worksheet as per below.
Background: You are the Director of Communications for a large Canadian-based multinational Fortune 500 corporation. It is your responsibility to write the company blog that is posted on the internet for all stakeholders and the general public to review.
Scenarios:
Your company is among top 20 companies for customer services - Share the good news. PLEASE ENSURE YOU COME UP WITH YOUR OWN COMPANY NAME.
Your company's truck driver caused accident, environmental spill and 3 causalities. Share the bad news. PLEASE ENSURE YOU COME UP WITH YOUR OWN COMPANY NAME.
Your company sale has gone down by 25% in first quarter. Share the bad news. PLEASE ENSURE YOU COME UP WITH YOUR OWN COMPANY NAME.
Your company has a strategic contract with government. 1000 new jobs will come. Share the good news. PLEASE ENSURE YOU COME UP WITH YOUR OWN COMPANY NAME.