What are your thoughts on the strategy that was attempted


Problem

J.C. Penney brought about swift change internally with limited success which eventually led to the ousting of their CEO, Ron Johnson.

1. What are your thoughts on the strategy that was attempted?

2. Was it worth bringing in "outsiders" to "fix" the problem? Consider present day status of the corporation and how J.C. Penney has shifted back to "higher prices and coupons".

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Business Management: What are your thoughts on the strategy that was attempted
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