Solved: What are the ways in which a marketing audit can help, Dissertation

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What are the ways in which a marketing audit can help

What are the ways in which a marketing audit can help improve coordination between functional areas of the firm?
How can a marketing audit be used to make adjustments to a marketing plan?

Why would some business executives argue that a marketing audit is fundamental to establishing and maintaining a competitive advantage?

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Dissertation: What are the ways in which a marketing audit can help

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