What are the three areas of customer relationship


1. Why is the task of cultural adjustment one of the most challenging and important issues that international marketers face? (500 words minimum)

2. What are the three areas of Customer Relationship Management, and how do they overlap?

3. Explain the dilemme for organizations that have particularly serious regulatory issuess. How should jay resolve the differences in requirements from the federal agency, OSHA versus the state.

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