The dashboard is described in the case as the “CEO’s killer app, making the gritty details of a business that are often buried deep within a large organization accessible at a glance to senior executives.” And because these software programs, which display easy-to-read graphics with all information on sales, orders, and the like assembled from data in real time, are so powerful, they are beginning to change the nature of management.
What are the pros and cons of using dashboards as a control technique? How can dashboards to be used to improve quality and customer service? Explain.