Problem 1: What are the major challenges that Amazon faced in India?
Problem 2: How does the Indian market and consumer differ from those in the US?
Problem 3: What actions has Amazon taken to adapt its services and its business model to the Indian market?
Problem 4: Who are Amazon's major competitors in India and what challenges does Amazon face from its established competitors?
Problem 5: What international marketing lessons can be learned from the Amazon experience in India?