What are the key productivity ratios for measuring retailer


Retailing Assignment

Topic 1:

What are the key productivity ratios for measuring the retailer as a whole, its merchandise management activities, and its store operation activities? Why are these ratios appropriate for one area of the retailer's operation and inappropriate for others?

Topic 2:

Buyers' performance is often measured by their gross margin percentage. Why is this figure more appropriate than the operating or net profit percentage?

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Marketing Management: What are the key productivity ratios for measuring retailer
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