What are the four steps in planning the sales presentation


Question: What are the four steps in planning the sales presentation (the pre-approach). Explain briefly in your own words why each step is important. Your response should be between 150 and 300 words The response must be typed, single spaced, must be in times new roman font (size 12) and must follow the APA format.

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Marketing Management: What are the four steps in planning the sales presentation
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