Goal of this assessment: To understand the process to create a full page advertisement for an organization.
Description:
For this assessment you will be creating a full page ad for your New Shoes company. Follow the guidelines below to ensure that the ad is competed in its entirety
Ensure that your ad addresses the following:
What are the features and benefits for the consumer?
Why will this product make the customer’s life better?
Will you include an image of the product? Keeping in mind that the ad is used to create or feed a desire for your shoes.
Less is more
Don’t share everything, give the consumers a reason to come and see your shoes in person
A full page ad is 8.25 in. x 10.75 in
Your completed ad must be saved in electronic format (.jpg or .png). You can use any graphics program to design the ad
You will need to upload the ad to an image hosting site such as Flickr, Shutterfly, Picasa, or PhotoBucket in order to copy the URL for the image.