What are the factors to be considered when entering a


1. What are the factors to be considered when entering a foreign market? Discuss the opportunities, challenges, and problems involved in global marketing. Provide justification for your response.

2. Why does a company's budget need to be closely linked to the needs of good strategy execution? Provide at least two examples of companies that have used strategic priorities to drive how capital allocations are made.

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Operation Management: What are the factors to be considered when entering a
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