Assignment
As division head, you have been assigned to oversee a new project that will require exacting work and long hours. You know a consultant that often works with your group who would be a perfect fit for project manager. The only issue is, although she is an expert in the field, the project itself is not something that would interest her.Write the text for a persuasive e-mail, encouraging the consultant to accept the offer and come to work on the project.
What are the differences between persuasion and coercion? Is it appropriate for a manager to use coercion? What about emotional persuasion? When? How one would you persuade the client from your project in similar fashion? Do you think persuasion has a place in making your argument? Why or why not?