Assignment:
1. What are the cultural and management differences between the previous Soviet style and the western management style in Pibrex.
2. Why were attempts by Pibrex management unsuccessful in transforming the company?
3. Given the financial crisis that Pibrex Russia is facing, what are your recommendations to Elena Michailova to save the company? What is the first thing she should do?
4. Do you think she is a better person to lead the company compared to Donaldson? Why.