Assignment
Competitive Strategy Spring 2020 Midterm: Rent The Runway/West Elm Partnership
Questions to Address:
a. Why do you think that Rent The Runway and West Elm are partnering on this initiative? What is their Strategy here?
b. What are the benefits and risks for each Company with this agreement?
c. How do you think this could "disrupt" the industries each Company is in? What do you think the competitive response could be?
Format your assignment according to the following formatting requirements:
(1) The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
(2) The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
(3) Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.
Attachment:- Spring-2020-Competitive-Strategy-Article.rar