Problem
Choose a sector from the following list and answer, taking the following steps:
a) Technology
b) Education
c) Fashion
d) Travel & Tourism
e) Sports
f) Manufacturing
g) Food & Beverage
1) Introduce and describe your sector in the UK.
2) Explore the use and adoption of social media in your chosen sector and answer the following questions:
a) What are some of the most popular social media platforms used in your chosen sector? And why?
b) Which zone(s) of social media are the most appropriate for your chosen sector?
c) Have the companies in your chosen sector been able apply the idea of Social Business? If yes, how; if no, why?
d) Has the use of social media led to innovation in your chosen sector?
e) Did the use of social media help the companies in your chosen sector during Covid-19? Explain how.
f) What are some of the benefits and challenges of using social media in your chosen sector?
g) How do you think the use and adoption of social media in your sector will change in the future? Do you have any recommendations for the companies in your sector?