Problem
During the last four decades, the most advanced economies have undergone structural changes unleashing new challenges and corporate needs. There have been conditions for the liberalization and deregulation of economic activities, previously regulated. Likewise, national borders and the advance of the globalization of the economy and competition is disappearing, and accelerated technological advances, lead to new expectations, and needs of the economy. market and economic agents. The digital transformation of the economy has led companies to reshape their growth strategies, their organizational structure, and their interaction with the market not only local, regional, and national, but also to adapt to the digital world.
What are the impacts of digitization on the international business strategic management process?