What are differentiate services from tangible products, Marketing Management

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What are differentiate services from tangible products

Discuss the below:

Q1. Define the various characteristics that differentiate services from tangible products.

Q2. Choose a specific service business from ONE of the following industries, and explain how it is marketing itself and serving its customers/clients differently today than it would have been 20 years ago because of technological advances and the Internet.

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Marketing Management: What are differentiate services from tangible products

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