Brianna Moore is an accountant for New World Pharmaceuticals. Her duties include tracking research and development spending in the new product development division. Over the course of the past six months, Brianna notices that a great deal of funds have been spent on a particular project for a new drug. She hears "through the grapevine" that the company is about to patent the drug and expects it to be a major advance in antibiotics. Brianna believes that this new drug will greatly improve company performance and will cause the company's stock to increase in value. Brianna decides to purchase shares of New World in order to benefit from this expected increase.
What are Brianna's ethical responsibilities, if any, with respect to the information she has learned through her duties as an account for New World Pharmaceuticals? What are the implication to her planned purchase of New World shares?